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Brand Redesign

Client

 

Regents' Glen Country Club

Role

 

Designer

Category

 

Brand Identity

With the introduction of new management, Regents’ Glen Country Club wanted to breathe new life into their brand. Since the club’s beginning in 1998, the goal has been to draw in a younger crowd, while still keeping the high-end, respectable ambiance that helped gain its current clientele. Locals refer to the establishment as “Regents’,” so the decision to simplify the logo was a unanimous one.

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